Nau

In-Store Activation

NAU In-Store Activation

Magic Box Events was behind the organisation of the in-store activation that has allowed NAU to profile 5,000 contacts in 7 days. Here’s how: a group of hostesses distributed glass masks to passers-by to scratch the back of to get a gadget to pick up in store. In this way, over 10,000 contacts were reached with proximity activities near the stores and with more than 2,000 people entering the stores, thus becoming potential customers

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